Iconic Mid-Century

Learn more about Design Theory

About Us

How We Started

Brilliantly crafted furniture shouldn't be restricted to one color or material. A few years ago our team started to notice how painfully difficult and expensive it was to buy designer furniture in a different color or material than what was advertised. Since then, we decided to change the narrative and democratize access to designer furniture for everyone.

Our Theory

Simply put, it's Design Theory. We believe in the power to bring life to any room through methodical design and curation. The spaces we spend time in and around deserve to have tasteful tones, creating irresistible experiences. Founded in the Northwest, our team grew from the desire to provide refined options for you to create your inspired lifestyle.

Directly Sent To You

Our audience (AKA you) is wonderfully unique. It's more than ever important for us to provide you with ease with every order. As soon as the production is complete, we inspect and send your order directly to you, no middle men involved. Yes, we make it that easy!